Job Description

The Social Media Coordinator will write, review and edit marketing material and coordinate social media activities for the organization. He / she will work collaboratively with staff from across the organization to promote their goals and messages while maintaining and aligning with corporate message and image.

Responsibilities:

• Understand the goal, audience, and message of a campaign and create a social ad to suit the campaign.
• Build and implement social media programs that ensure appropriate messaging is executed online, to support corporate goals, incorporating Facebook, LinkedIn, Twitter, YouTube, Slide share, Google+ and others.
• Monitor social media groups, trends, tools and applications and recommend actions/next steps.
• Work closely with colleagues across the organization to develop and post content to social networking sites.
• Regularly report insights gained from social media monitoring to internal and external stakeholders.
• Monitor the company’s social media performance usage reports and tracking search engine results.
• Use creative thinking and initiative to analyze site performance metrics and make recommendations on content, site design or features to improve effectiveness of web content and/or applications.
• Respond to social media inquiries about online activities in a timely and courteous fashion.
• Provide support to other team members on online promotions.

Required Skills or Experience

• Bachelor’s degree in PR, Communications, IT or a related field
• Minimum 2 years’ experience in a similar or related role
• Web publishing experience
• Experience managing communications through website planning, management and production

Requirements:

• Excellent written and verbal communication skills
• Technical knowledge and understanding of social media platforms, metrics and tracking
• Project management and organization skills
• Learns quickly and able to change in fast paced environment
• Ability to handle the pressure of meeting tight deadlines