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Brand Manger

JOB SUMMARY

Company Plato Consult...
Industry Marketing
Category Marketing
Location Accra
Job Status Permanent
Salary Not Specified
Education Degree/Diplom...
Experience 10 years
Job Expires Feb 18, 2017
Contact Plato Consult...
 

Job Description

JOB PURPOSE:

The successful applicant shall be responsible for ensuring that the products, services and product lines that fall under their domain resonate with current and potential customers. He or She has to be passionate about uncovering consumer insights and delivering innovative market campaigns. The role reports to the Marketing Manager.
 
ROLE SPECIFIC REQUIREMENTS:
 
  • Define distribution and marketing strategy
  • Organize a distribution network
  • Set up on & off media advertising 
  • Analyze how brand is positioned in the Ghanaian market and crystallize targeted consumers insights.
  • Take brand ownership and provide the vision, mission, goals and strategies to match up to
  • Establish performance specifications, cost and price parameters, market applications and sales estimates.
 

Required Skills or Experience

  • Bachelor’s Degree in Marketing.
  • Minimum 10 years working experience
  • Computer skills (Outlook, Excel, Microsoft word, PowerPoint)

PERSON SPECIFIC REQUIREMENTS:

  • Strong research and analytical skills
  • Ability to think creatively and innovatively
  • Familiarity with the latest trends
  • Excellent Distribution and Marketing Strategy
  • Effective communication and interpersonal skills

 

How To Apply

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Note

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