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Head, Public Relations

JOB SUMMARY

Company JijiGhana
Industry E-commerce
Category Advertising/P...
Location East Legon
Job Status Full-time
Salary TBD
Education Bachelor’s/...
Experience 5 years
Job Expires Oct 13, 2022
Contact Jiji Ghana
 

Company Profile

Jiji is a leading classified platform in the largest markets of Pan-African countries with a combined population of 450+ mn expected by 2025. It provides buyers and sellers with an avenue to meet and exchange goods and services. Jiji strives to establish itself as a long-term investor in Africa. We're excited by the exceptional opportunities this young and dynamic continent has to offer. Our goal is to enter the TOP-5 classifieds in the world by traffic by 2025.

Job Description

About the Role

We are looking for a Public Relations Head who will handle all aspects of planned publicity campaigns and PR activities for Jiji Ghana.

Key Responsibilities 

  • Develop PR campaigns and media relations strategies
  • Planning publicity strategies and campaigns
  • Creating, managing, and optimising the reports based on KPI metrics 
  • Track performance of campaigns by key metrics 
  • Undertaking relevant market research 
  • Track media coverage and follow industry trends 
  • Organise and attend PR events and serve as company spokesman 
  • Building positive relationships with stakeholders, media, and public 
  • Edit and update promotional material and publications e.g. brochures, videos, social media posts, etc 
  • Seek opportunities for partnerships, sponsorship, and advertising 

Required Skills or Experience

  • Degree/ Diploma in Communications and Public Relations. 
  • Proven experience as a Public Relations Lead
  • Established professional relationships with media agencies in Ghana 
  • Understanding social media and solid experience working with bloggers 
  • Clear understanding of the main brand metrics and ways of their improvement 
  • Experience with developing creative campaigns would be a plus 
  • Multitasking skills 
  • Copywriting skills 
  • Skills of managing team 
  • Event management and organisation 
  • Understanding of how researchers are conducting 
  • Skills of a moderator/ in-depth interviewer would be a plus

How To Apply

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