Job Description

E2 Consortium Limited a beverage manufacturing company seeks to employ qualified but dedicated young person to occupy the position of a Marketing Manager

General Purpose
To develop, establish and maintain marketing strategies to meet organizational objectives. Effective management of the marketing, advertising and promotional activities of the organization.

Main Job Tasks and Responsibilities

• manage and coordinate all marketing, advertising and promotional staff and activities
• conduct market research to determine market requirements for existing and future products
• analysis of customer research, current market conditions and competitor information
• develop and implement marketing plans and projects for new and existing products
• expand and develop marketing platforms 
• manage the productivity of the marketing plans and projects
• monitor, review and report on all marketing activity and results
• determine and manage the marketing budget
• deliver marketing activity within agreed budget
• report on return on investment and key performance metrics
• develop pricing strategy
• create marketing presentations
• liaise with media and advertising
• collaborate with the sales function
• monitor industry best practices

Required Skills or Experience

• a minimum of marketing-related degree or equivalent professional qualification
• 5 years’ experience(alcoholic beverage) in all aspects of developing and managing marketing strategies in the beverage industry
• technical marketing skills
• proven experience in customer and market research
• relevant product and industry knowledge
• experience with relevant software applications
• experience in the sales of beverage products
• Key Competencies
• excellent written and verbal communication skills
• formal presentation skills
• organization and planning 
• strategic thinking
• problem analysis and problem-solving
• team-leadership
• persuasiveness
• adaptability
• creativity
• judgment
• decision-making