THE ROLE

The company is seeking an experienced and highly driven Senior Sales & Marketing Executive to join our growing real estate business.

This is not an entry-level role.

We are specifically looking for a sales professional who is currently working, or has recent proven experience, in Ghana's real estate industry selling residential houses and properties. The successful candidate must understand the property sales cycle, have an existing network of prospects and industry contacts, and be capable of generating leads and closing sales from the start.

The ideal candidate will be commercially minded, target-driven, confident in dealing with prospective homeowners and investors, and experienced in converting enquiries into property sales.

KEY RESPONSIBILITIES

• Drive the sale of the Company's residential properties and achieve agreed monthly, quarterly and annual sales targets.

• Generate qualified leads independently through personal networks, referrals, corporate relationships, digital channels, events and other prospecting activities.

• Manage the complete property sales cycle from prospecting and initial enquiry through property presentation, negotiation, reservation and closing.

• Conduct property presentations, site visits and client meetings professionally.

• Build and maintain a strong pipeline of prospective homeowners, investors and corporate clients.

• Follow up consistently with leads and maintain accurate records of all prospects and sales activities.

• Develop and execute sales and marketing initiatives for residential developments.

• Work with digital marketing and creative teams to generate and convert qualified leads.

• Develop relationships with brokers, agents, diaspora networks, corporate organisations and other referral partners.

• Conduct competitor and market analysis covering property prices, buyer preferences, payment plans and emerging residential locations.

• Prepare weekly and monthly sales pipeline, conversion and performance reports for Management.

• Maintain strong relationships with clients throughout the sales process and support effective post-sale engagement.

• Represent the company professionally at exhibitions, property fairs, networking events and other business development activities.

WHO WE ARE LOOKING FOR?

Candidates should have:

• A bachelor's degree in Marketing, Business Administration, Real Estate, Communications or a related discipline.

• At least 4–5 years of relevant sales experience, with demonstrable experience selling residential real estate in Ghana.

• A proven track record of meeting or exceeding property sales targets.

• Strong knowledge of Ghana's residential real estate market and the property-buying process.

• An existing network within the real estate market will be a significant advantage.

• Demonstrated ability to independently source leads rather than relying exclusively on company-generated enquiries.

• Strong negotiation, presentation, relationship management and closing skills.

• Excellent written and verbal communication skills.

• Experience using CRM systems and digital sales/marketing platforms.

• Ability to work independently and perform effectively in a target-driven environment.

• High levels of professionalism, integrity, confidence and commercial awareness.

WHAT WILL SET YOU APART

We are particularly interested in candidates who can demonstrate:

• A strong sales record. You should be able to discuss the number and value of properties you have personally sold.

• An active client network. You already understand where and how to find serious property buyers.

• Strong closing ability. You know how to move a prospect from initial enquiry through site visit, negotiation and reservation to completed sale.

• Market knowledge. You understand competing developments, buyer expectations, pricing and payment structures within the Accra residential property market.

Initiative. You do not wait for leads - you actively create sales opportunities.