Job Description
Job Summary
We are seeking a dynamic and creative Content Marketing Manager to join our team. This role is responsible for creating engaging content, overseeing its distribution across various online platforms, and monitoring performance metrics to generate insightful analytics. The ideal candidate will have a strong background in content creation, digital marketing, and data analysis.
Key Responsibilities
- Content Creation: Develop high-quality, engaging content for various online platforms, including blogs, social media, websites, and email campaigns.
- Content Strategy: Plan and execute a comprehensive content strategy that aligns with business goals and targets the right audience.
- Distribution Management: Oversee the distribution of content across multiple online channels, ensuring timely and effective delivery.
- SEO Optimization: Implement SEO best practices to enhance content visibility and drive organic traffic.
- Analytics and Reporting: Monitor content performance using analytics tools, generate reports, and provide actionable insights to improve future content strategies.
- Collaboration: Work closely with marketing, design, and product teams to ensure content consistency and alignment with brand messaging.
- Audience Engagement: Engage with the audience through comments, messages, and social media interactions to build a strong online community.
- Trend Analysis: Stay updated with the latest industry trends and incorporate them into the content strategy.
Required Skills or Experience
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Knowledge in environment, climate science and sustainability will be an advantage.
- Proven experience in content creation, digital marketing, and analytics.
- Strong understanding of SEO, social media platforms, and content management systems.
- Excellent writing, editing, and proofreading skills.
- Proficiency in using analytics tools such as Google Analytics, SEMrush, or similar.
- Ability to work independently and manage multiple projects simultaneously.
- Strong analytical skills and attention to detail.
- Creative thinker with a passion for storytelling and audience engagement.
Preferred Skills
- Experience with graphic design tools such as Adobe Creative Suite.
- Knowledge of HTML/CSS and basic web development principles.
- Familiarity with email marketing platforms like Mailchimp or HubSpot.
Benefits
- Competitive salary and benefits package.
- Opportunity to work in a dynamic and innovative environment.
- Professional development and growth opportunities.
- Collaborative and supportive team culture.
How To Apply
Interested candidates should submit their Resume and Cover Letters by 28th May, 2025.
Note
Please note, employers receive numerous applications per posting and will only shortlist the most qualified candidates. Also
Jobsinghana.com is not involved in any decision made by an employer/recruiter and therefore does not guarantee that applications sent
will result in a candidate being shortlisted/selected for that position.
|
