Company Profile

Advans is a leading microfinance group established in 2005. Advans mission is to respond to the need for financial services of small businesses and other populations who have ill-adapted, limited or no access to formal financial services. The Advans Group currently spans nine countries: Cambodia, Cameroon, Ghana, the Democratic Republic of Congo, Côte d’Ivoire, Pakistan, Nigeria, Tunisia and Myanmar. As at end October 2019, the group served more than 1,000,000 clients and employed more than 7,300 staff. Headquartered in Luxembourg with support services in Paris, the group’s shareholders are EIB, KfW, FMO, CDC Group plc, FISEA (AFD Group) and IFC.

Advans Ghana, subsidiary of the international microfinance group Advans, started its activities in 2008. The institution offers a full range of adapted financial products and services to micro, small and medium sized enterprises in Ghana. The institution serves more than 64,000 clients through a network of 20 points of sale and over 650 employees.

Job Description

• Oversee the development and continuous improvement of digital products.
• Coordinate and support digital-related projects across departments.
• Enhance onboarding experiences for both customers and staff.
• Benchmark digital tools and stay updated on industry trends.
• Collect and act on feedback to improve digital experiences.
• Liaise with vendors to resolve platform issues efficiently.
• Provide training and support to ensure effective use of digital channels.
• Monitor platform performance and user adoption for ongoing optimization.

• Identify opportunities for product enhancements and introduction of new ones based on market trends, customer needs, and competitive analysis. 
• Work closely with the development team to implement new features and functionalities. 

• Coordinate and support digital product-related projects, ensuring they are delivered on time and within scope. 
• Collaborate with cross-functional teams to ensure seamless project execution.  
• Monitor project progress and provide regular updates to stakeholders.  

• Oversee the onboarding processes for new digital product users.  
• Identify bottlenecks and areas for improvement in the onboarding process.  
• Implement strategies to streamline onboarding and enhance user experience.  

• Conduct regular benchmarking of digital products against competitors. 
• Analyse market trends and competitor offerings to ensure the digital products remain competitive. 
• Provide insights and recommendations for product improvements based on benchmarking results. 

• Collect and analyse feedback from customers and staff regarding digital products. 
• Address any issues or concerns raised and implement changes as necessary.  
• Use feedback to drive product enhancements and improve user satisfaction.

• Act as the primary point of contact with vendors for platform-related issues.
• Coordinate with vendors to resolve any technical problems or service disruptions.
• Ensure that service level agreements (SLAs) with vendors are met. 

• Ensure that all staff are knowledgeable and capable of effectively using and promoting digital products.
• Update training materials as products evolve. 
• Lead the change management effort with staff on the adoption and sale of digital products to clients.

• Ability to manage projects involving various stakeholders, internal, local, and international partners. 
• Understanding of business drivers. 
• Strong organizational and analysis skills
• Travel outside Accra to outstation branches.

Required Skills or Experience

• Bachelor’s degree in business, Information Technology, Social Sciences, or a related field. 
• Minimum 3years relevant experience.

• Proven experience in product management, preferably in digital channels or fintech. 
• Strong project management skills.
• Excellent analytical and problem-solving abilities. 
• Effective communication and interpersonal skills.
• Ability to work collaboratively with cross-functional teams. 
• Ability to work independently and as part of a team.
• Familiarity with digital product development and enhancement processes.

• Directly reports to the Head, Digital Banking & Alternative Delivery Channels
• Works closely with the Sales and Distribution, IT, Back-Office, Marketing, and Risk Teams at Advans Ghana and the Group.
• Manages the evolution of digital products.  
• Develops professional networks and partnerships